Library
| Title: | Creative Marketing Communications |
|---|---|
| Author: | Daniel Yadin |
| Category: | Others |
| Pages: | 343 |
| Publishment: | 2001 |
| Anottation: | The book offers a practical advice on creating successful marketing communications. It applies the art of good salesmanship to the craft of advertising, public relations and sales promotion. Second part of it gives tips for improving creative skills. |
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